Leads for Insurance Agents

We know it can be hard to reach qualified prospects. That’s why we run multiple high-quality, affordable lead programs that leverage the latest in data science.

  • Want low-cost leads?

    As one of the largest buyers of leads nationwide, we leverage our collective buying power to offer you incredibly affordable leads.

  • Want better lead technology?

    Get leads when and where you want with LeadConnect. You’ll be more in charge of your schedule than ever before.

  • Need higher-quality leads?

    Our data science team applies predictive modeling, statistical analysis, and data enrichment techniques to help optimize your time.

  • Running low on leads?

    Our powerful lead management software delivers leads from us and multiple third-party vendors.

Want leads who are looking for YOU?

We generate high-quality HealthMarkets-branded leads from TV, radio, digital, social, direct mail, email, and more that aren’t recycled or shared. These leads convert 3X more than third-party leads.

Want a diversified lead portfolio?

Choose from more than 200 exclusive and shared lead campaigns for your lines of business, including Medicare leads, health leads, life insurance leads, and more.

Want free money for leads?

We offer our agents millions each year in free matching money to buy leads.

Types of HealthMarkets Leads

Live Transfers (Calls)

Immediately connect with leads on the phone when they call to speak with a HealthMarkets agent.

Pre-Set Appointments

If interested leads call us ready to purchase, we arrange appointments for prospects and agents to meet in person.

Call-Back Requests (Inbound Inquiries)

When an interested caller can’t immediately connect to an agent, their contact information becomes available to you on our LeadConnect platform.

Digital Quoters

Through our online quoting tool, potential leads fill out forms telling you which products they want to talk about.

Agent Finder Leads

The HealthMarkets Agent Finder tool consistently ranks #1 on Google for “health insurance agent,” meaning you can get free leads just for living in your clients’ zip code.*

Local Listings Leads

Get found everywhere consumers search. Google. Bing. Yahoo. Yelp and more. We’ll connect clients to you for free through our local listings program.**

“HealthMarkets’ lead program is unprecedented in the industry.”

– Dennis Smythe, Erie, CO

Market. Grow. Earn More.

HealthMarkets’ independent agents are experiencing more success than ever before! Unlock our insurance agent marketing toolkit to increase your client base and income.